The foundation of K-Culture, together with the world, is K-Books

Jun 13, 2023

The Ministry of Culture, Sports and Tourism (Minister PARK Bo Gyoon, MCST) held the “Ceremony of K-Book” at the Songpa Book Museum in Seoul on June 7 (Wed). Publishers, literature, libraries, bookstores, and MZ (Millennial-Z) generation readers were present at the ceremony.

Promoting K-Tourism via Media Art at the Heart of the UK

Jun 12, 2023

The Ministry of Culture, Sports and Tourism (Minister PARK Bo Gyoon, MCST) in collaboration with the Korea Tourism Organization (President KIM Jang Sil, KTO) hosted the “K-Tourism Roadshow” from June 8 (Thur) to 10 (Sat) at the Victoria and Albert Museum, the largest craft and design museum in the United Kingdom, and Outernet London, targeting the summer vacation tourism demand to celebrate the “2023–2024 Visit Korea Year.”

“Stories of Our Presidents” Contained in Typewriter, Running shoes, and Reading Table

Jun 12, 2023

In celebration of the first anniversary of its opening, a unique presidential history exhibition, “Stories of Our Presidents: The Presidents Were Here,” is now held at Cheong Wa Dae (Blue House), which has been returned to the citizens. Through an exhibition that sheds light on former presidents, Cheong Wa Dae is brimming with life as it showcases its original dignity and values that resonate with the people, remaining true to its character.

K-Sports Tourism Marketing to Basketball Fans in the Philippines

Jun 05, 2023

The Ministry of Culture, Sports and Tourism (Minister PARK Bo Gyoon, MCST), together with the Korean Cultural Center in the Philippines (Director KIM Myeongjin, KCC), the Korea Tourism Organization (President KIM Jang-sil, KTO), and the Korea Basketball Federation (President KIM Hee-ok, KBL) held K-Sports Tourism Event (My Korea Story with Filipino KBL Players) on June 3 (Sat) in Manila, Philippines.

Revitalizing K-tourism with Nanta, the premier K-culture show that moved 2.5 million Japanese viewers

Jun 02, 2023

The Ministry of Culture, Sports and Tourism (Minister PARK Bo Gyoon, MCST), with the Korea Tourism Organization (CEO KIM Jang Sil, KTO), is executing marketing strategies to attract Japanese tourists in connection with Nanta, the originator of Hallyu (Korean Wave) in the performing arts field. In celebration of the Visit Korea Year 2023–2024, the Ministry is promoting the charm of K-tourism to the world as a national task.