Cheongwadae Sarangchae Showcases the Vibrant “Origins of K”
Date Jun 10, 2026
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- Special exhibition at Cheongwadae Sarangchae to show how Korean history, arts and culture, and regional culture evolve into “K-content”
- Introducing each region’s signature cultural content and narratives, reinterpreting Korean traditions and symbols through media art, with performances and other events held every week on “Culture Day”
The Ministry of Culture, Sports and Tourism (Minister CHAE Hwi-young, MCST) will hold the special exhibition “Vibrant Spectrum: Regions Full of K[1]” on the first floor of Cheongwadae Sarangchae from June through December.
The exhibition begins with the question, “What are the roots of the ‘K’ we talk about?” Through regional content displays and media art, it offers a multidimensional look at how Korea’s history, arts and culture, and distinctive regional cultural assets evolve into and expand as “K-content.” In particular, the exhibition focuses on highlighting how the cultural assets accumulated across Korea’s diverse regions have become the foundation of today’s K-culture.
Regional Cultural Content from the Five Megaregions and Three Special Self-Governing Provinces; Origins of “Korean K” Presented through Immersive Video Content
Diverse Cultural Events and Performances to Be Held Every Wednesday as Part of “Culture Day”
The exhibition is divided into two main parts. In the Exhibition Hall on the first floor of Cheongwadae Sarangchae, under the theme “Regions Are Full of K,” visitors are introduced to representative cultural content and regional narratives from across the country. Centered on the five megaregions and three special self-governing provinces framework, the exhibition reimagines regional performances, cuisine, crafts, everyday culture, and tourism resources with a contemporary sensibility, conveying the message that a special “K” can be found anywhere in Korea.
In the adjoining Media Art Hall, visitors can encounter “The Origins of K,” a contemporary reinterpretation of the history and aesthetics of Korean arts and culture. It draws on videos produced by the National Museum of Korea and regional national museums, as well as content created by the Regional Culture & Development Agency (RCDA) with the participation of the Korea National University of Arts (K-Arts). Through immersive video content rooted in Korean symbols—such as traditional patterns, the Korean gat (traditional men’s hat), peonies, Korean colors, and tigers—the exhibition presents the archetypes of Korean aesthetics, conveying the message that the origins of the “Korean K” flourishing across Korea today can be traced back through thousands of years of history.
During the exhibition period (through December 31), cultural events will also be held every Wednesday at 12:10 p.m. as part of “Culture Day.” Beginning with the first performance by KO Yeong-yeol, the “piano-playing pansori singer,” on June 10, the program will continue each Wednesday with performances by ARTKUDO, an outstanding artist from the Cheongchun Mic program, and Nancy Castro, a Mexican performer and practitioner of Gyeonggi Minyo (Folk Song of Gyeonggi Area). Through performances, storytelling, and participatory events involving young artists and regional arts organizations, the program aims to offer visitors to Cheongwadae Sarangchae an even more vibrant cultural experience. Further details are available on the Cheongwadae Sarangchae website (https://cwdsarangchae.kr).
Cheong Wa Dae’s Special Exhibition “Trajectory of Light” Opens June 10 to Mark One Year of the People’s Sovereignty Government
Meanwhile, “Trajectory of Light,” a special exhibition commemorating the first anniversary of the launch of the “People’s Sovereignty Government,” will open on June 10 in the Special Exhibition Hall on the second floor of Cheongwadae Sarangchae. The exhibition highlights key policies from the government’s first year, during which the government has walked alongside the people guided by the “light of the public square,” and unveils scenes and records of summit diplomacy—along with diplomatic gifts—that reflect the trust and friendship built with people around the world through K-culture exchange. In the space beside the Souvenir Shop on the first floor of Cheongwadae Sarangchae, an experiential exhibition of “digital goods commemorating the first anniversary of the president’s inauguration” will also run throughout June. The exhibition is expected to provide an opportunity to look back on the busy first year of the pragmatic administration and to explore the nation’s future through dialogue with the people.
[1] The meaning of “K”: the first letter of “Korea” in English, and a symbol representing the accumulated value of a cultural powerhouse that shapes, connects, and shines.




