Starting with Korean Alphabet Design Exhibition, “Hangeul Design Project”, to Showcase Charming K-Culture Globally

Date Apr 07, 2023

From April 2023 to March 2024, 5 exhibitions and performances, including the “Korean Polychrome Painting Exhibition,” the traditional dance performance “Scent of Ink,” the contemporary dance performance “Double Bill,” and the Gugak performance “K-Maestro,” will travel to 15 cities across 14 countries

 

The Ministry of Culture, Sports and Tourism (Minister PARK Bo Gyoon, MCST) and the Korean Culture and Information Service (Director KIM Jang Ho, KOCIS) will showcase the essence of K-culture through 5 captivating exhibitions and performances on tour, starting in Poland and traveling to 15 cities in 14 countries across Europe, Asia, and North America.

 

To effectively showcase high-quality exhibitions and performances from Korea to each overseas cultural center, KOCIS is launching the “Overseas Cultural Centers Touring Support Program” for the first time this year in collaboration with national organizations related to culture and arts. Through this program, 2 exhibitions, including the “Hangeul Design Project” and “Korean Polychrome Painting Exhibition,” as well as 3 performances, including “Scent of Ink,” “Double Bill,” and “K-Maestro,” will be shown in 15 cities across 14 countries. With the “Hangeul Design Project,” co-hosted by the National Hangeul Museum and the Korean Cultural Center in Poland, the tour will kick off in Poland and continue in various cities until March of next year.

 

“Hangeul Design Project” Exhibits over 30 Artworks Showcasing Korean Alphabet Design as Both Artistic and Industrial Content

 

The “Hangeul Design Project” is an exhibition successfully held by the National Hangeul Museum four times since 2016 to promote the value of Hangeul globally, showcasing the Korean alphabet design as both artistic and industrial content. From April 5 (Wed) to May 31 (Wed)[1] at the Korean Cultural Center in Poland, visitors can view over 30 artworks, including graphic and furniture works, replicas, and media that explore the principles and aesthetic characteristics of Hangeul. The exhibition will continue its tour at the Korean Cultural Centers in Germany and Austria until December of this year.

 

 Exhibition to Promote K-Culture’s Charm Worldwide through Touring Support Program

 

The “Overseas Cultural Centers Touring Support Program,” set to be launched for the first time this year, aims to reduce costs such as freight and airfare by having high-quality cultural performances and exhibitions tour multiple neighboring countries and cities, and provide more opportunities for residents to enjoy K-culture. KOCIS plans to collaborate with local governments and public and private cultural institutions or organizations in the future through this program, which goes beyond national cultural organizations.

 

“We will strive to ensure that people around the world can experience the best cultural and artistic works in Korea in collaboration with overseas Korean cultural centers and national cultural organizations, reflecting the increasing demand for K-culture,” an official in charge of policy at KOCIS said.

 

<Tour Exhibits and Performance Plan>

 

1

Category

Host Organization

Exhibition / Performance Name

Time

Cultural Centers

Exhibition

National Hangeul Museum

Hangeul Design Project-1

(Hunminjeongeum Manuscript, the Sounds and Forms of Hunminjeongeum

April-December

2023

(Europe) Poland, Germany, Austria

Hangeul Design Project-2

(Hangeul in Modern Times)

May 2023 - February 2024

(Asia-Pacific) Beijing, Tokyo, Hong Kong

National Museum of Nodern and Contemporary Art

Korean Polychrome Painting Exhibition

October 2023 - March 2024

Los Angeles

Performance

National Theater of Korea

Scent of Ink (Traditional Korean Dance)

October 2023

Washington, D.C., Los Angeles, Canada

Korea National Contemporary Dance Company

Double Bill (Contemporary Dance)

April 2023

United Kingdom, Belgium, Spain

National Gugak Center

K-Maestro (Gugak)

September - November 2023

United Arab Emirates, Türkiye, Kazakhstan

 



[1]  The opening ceremony will be held on Tuesday, April 4, 2023.